SEO Tools, Software and Articles
Start with issues that have the biggest impact on your SEO and user experience. Your title tags and meta descriptions are your first chance to impress people in search results. Schedule monthly checks to catch harmful links before they tank your rankings. This tool shows you detailed performance data and actionable insights, which can help you identify areas that you need to improve. Next, make sure it’s easy for search engines to effectively navigate your site structure. Next, make sure search engines can easily move through your site and find your content.
Choose From Four Report Starting Points
We’ve partnered with several companies, however, that have hundreds of pages on their site. Size — it’s the most influential factor on the cost of your SEO audit. That’s why a site with 100 pages will pay more for an audit than a website with 50 pages.
Analyze your sitemap and make sure it’s error-free
- The agency, for example, may increase its costs by a few hundred dollars.
- This shows the pages on your website sorted by estimated search traffic they receive (from high to low).
- Each page should have a unique title (50-60 characters ideally) and meta description (~155 characters) that include key terms and entice clicks.
- It evaluates keyword usage, content quality, and internal linking.
Smartphone usage worldwide has grown exponentially, and it’s important for websites to be compatible with the rising demand. Their in-depth report can look overwhelming unless you’re coming to the game with some technical chops. You would need to create an account, answer some questions about yourself, and choose to skip a trial in order to create the free audit report. There are a number of choices available, and HubSpot’s Website Grader is one of the most user-friendly.
That means all of your backlinks—the links to your website from another one—are someone else’s external links. When most people think of “links” for SEO, they think about backlinks. You can find out if any meta descriptions are missing, as well as if they are too long or too short. In general, it is good practice to ensure all of your pages have title tags, none of which are longer than 60 characters. If you and SEO Anomaly a competitor have sites that stand shoulder to shoulder on the SERP, then even the most basic of issues could be the catalyst that determines who ranks at the top. So in my opinion, even the most basic of housekeeping issues should be addressed.
Site search
To improve your score, seek external links from high-authority pages that outrank yours. Google recognizes the value of these pages, so the links lend credibility to your content quality. In 2023, mobile devices generated over half of all global website traffic. Google incorporated mobile indexing in 2019, and it’s been a crucial ranking criterion for content ever since.
This refers to identifying opportunities to improve the accuracy, recency, and quality of the content on the pages you’re looking to increase traffic or improve rank. We’ll talk more about updating and refreshing content later in this post. This type of audit may also include identifying opportunities to optimize for the featured snippet, people also ask section, and passage ranking.